\u0110o\u1ea1n m\u00e3 Facebook Pixel ng\u1eafn g\u1ecdn nh\u01b0ng c\u00f3 gi\u00e1 tr\u1ecb b\u1eadc nh\u1ea5t th\u1ebf gi\u1edbi. \u1ea2nh: Jonloomer<\/figcaption><\/figure>\nMeta, c\u00f4ng ty m\u1eb9 c\u1ee7a Facebook, \u0111\u00e3 th\u01b0\u01a1ng th\u1ea3o v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 chia s\u1ebb d\u1eef li\u1ec7u n\u00e0y. \u0110\u1ed5i l\u1ea1i, h\u1ecd cung c\u1ea5p cho doanh nghi\u1ec7p kh\u1ea3 n\u0103ng xem c\u00e1c truy v\u1ea5n t\u00ecm ki\u1ebfm c\u1ee7a kh\u00e1ch, giao d\u1ecbch mua tr\u01b0\u1edbc \u0111\u00e2y, l\u01b0\u1ee3t xem v\u00e0 nh\u1eefng t\u00ednh n\u0103ng kh\u00e1c tr\u00ean n\u1ec1n t\u1ea3ng.<\/p>\n
Pujji g\u1ecdi Facebook Pixel v\u00e0 News Feed l\u00e0 hai s\u1ea3n ph\u1ea9m c\u00f3 gi\u00e1 tr\u1ecb b\u1eadc nh\u1ea5t c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i. \u201cThu\u1eadt to\u00e1n News Feed c\u1ee7a Facebook s\u1eed d\u1ee5ng h\u00e0ng tr\u0103m \u0111i\u1ec3m d\u1eef li\u1ec7u nh\u01b0 tu\u1ed5i t\u00e1c, b\u1ea1n b\u00e8, nh\u1eefng g\u00ec ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p v\u00e0o v\u00e0 th\u1eadm ch\u00ed v\u1ecb tr\u00ed h\u1ecd \u0111\u0103ng b\u00e0i \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh qu\u1ea3ng c\u00e1o n\u00e0o s\u1ebd xu\u1ea5t hi\u1ec7n trong b\u1ea3ng tin\u201d, \u00f4ng n\u00f3i.<\/p>\n
V\u00ec Meta s\u1edf h\u1eefu c\u1ea3 Instagram v\u00e0 Faebook v\u00e0 chia s\u1ebb d\u1eef li\u1ec7u v\u1edbi nhi\u1ec1u website, qu\u1ea3ng c\u00e1o s\u1ebd \u201c\u0111eo b\u00e1m\u201d h\u1ecd t\u1eeb n\u1ec1n t\u1ea3ng n\u00e0y sang n\u1ec1n t\u1ea3ng kh\u00e1c. Pujji cho bi\u1ebft thu\u1eadt to\u00e1n c\u1ee7a Facebook c\u00f2n c\u00f3 th\u1ec3 t\u00ecm ra \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m ng\u01b0\u1eddi d\u00f9ng quan t\u00e2m th\u00f4ng qua nh\u1eefng smartphone \u1edf g\u1ea7n \u0111\u00f3. Ph\u1ea7n m\u1ec1m s\u1ebd truy c\u1eadp d\u1eef li\u1ec7u hi\u1ec3n th\u1ecb 10 trang web g\u1ea7n nh\u1ea5t m\u00e0 m\u1ed9t trong hai ng\u01b0\u1eddi \u0111\u00e3 d\u00f9ng, sau \u0111\u00f3 d\u1ef1 \u0111o\u00e1n c\u00e1c ch\u1ee7 \u0111\u1ec1 ti\u1ec1m n\u0103ng nh\u1ea5t m\u00e0 c\u1ea3 hai c\u00f3 th\u1ec3 c\u00f9ng th\u1ea3o lu\u1eadn r\u1ed3i g\u1ee3i \u00fd qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p. \u0110\u00f3 l\u00e0 l\u00fd do nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 c\u1ea3m gi\u00e1c Facebook nghe tr\u1ed9m cu\u1ed9c n\u00f3i chuy\u1ec7n c\u1ee7a h\u1ecd v\u1edbi ng\u01b0\u1eddi kh\u00e1c.<\/p>\n
\u0110\u1ed3ng quan \u0111i\u1ec3m, Jamie Court, Ch\u1ee7 t\u1ecbch c\u1ee7a t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn Consumer Watchdog t\u1ea1i Los Angeles, cho r\u1eb1ng \u0111\u00fang l\u00e0 Facebook \u201cnghe l\u00e9n\u201d ng\u01b0\u1eddi d\u00f9ng, nh\u01b0ng kh\u00f4ng ph\u1ea3i theo ngh\u0129a \u0111en m\u00e0 b\u1eb1ng nh\u1eefng c\u00f4ng c\u1ee5 kh\u00e1c. \u201cH\u1ecd t\u1eadp h\u1ee3p c\u00e1c t\u00ecnh hu\u1ed1ng l\u1ea1i v\u1edbi nhau \u0111\u1ec3 ph\u00e2n t\u00edch v\u00e0 ti\u1ebfp th\u1ecb n\u1ed9i dung t\u1edbi b\u1ea1n nh\u01b0 th\u1ec3 h\u1ecd \u0111ang l\u1eafng nghe cu\u1ed9c tr\u00f2 chuy\u1ec7n\u201d, \u00f4ng n\u00f3i.<\/p>\n
Trong tr\u01b0\u1eddng h\u1ee3p qu\u1ea3ng c\u00e1o Joymode c\u1ee7a Michelle, USA Today v\u00e0 Court \u0111\u00e3 t\u00ecm hi\u1ec3u v\u00e0 nh\u1eadn th\u1ea5y thu\u1eadt to\u00e1n c\u1ee7a Facebook t\u00ednh to\u00e1n r\u1eb1ng v\u00ec Michelle \u1edf c\u00f9ng v\u1ecb tr\u00ed v\u1edbi ng\u01b0\u1eddi b\u1ea1n c\u00f9ng t\u1ea7m tu\u1ed5i v\u00e0 c\u1ea3 hai \u0111\u00e3 c\u00f3 con, h\u1ecd s\u1ebd c\u00f3 c\u00f9ng m\u1ed1i quan t\u00e2m \u0111\u1ebfn m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u00e0 ng\u01b0\u1eddi kia \u0111\u00e3 \u0111\u1ec3 \u00fd t\u1edbi, l\u00e0 Joymode.<\/p>\n
\u201cC\u00f3 nhi\u1ec1u c\u00e1ch \u0111\u1ec3 Facebook qu\u1ea3ng c\u00e1o m\u1ee5c ti\u00eau t\u1edbi b\u1ea1n d\u1ef1a tr\u00ean d\u1eef li\u1ec7u h\u1ecd thu th\u1eadp th\u00f4ng qua thu\u1eadt to\u00e1n\u201d, chuy\u00ean gia Paul Bischoff c\u1ee7a Comparitech n\u00f3i. \u201cH\u00e3y nh\u1edb Facebook c\u00f3 th\u1ec3 theo d\u00f5i nh\u1eefng g\u00ec b\u1ea1n l\u00e0m tr\u00ean c\u00e1c trang web v\u00e0 \u1ee9ng d\u1ee5ng kh\u00e1c t\u00edch h\u1ee3p plugin, th\u00f4ng tin \u0111\u0103ng nh\u1eadp v\u00e0 ti\u1ec7n \u00edch c\u1ee7a Facebook\u201d.<\/p>\n
Li\u1ec7u Facebook c\u00f3 nghe l\u00e9n?<\/strong><\/p>\nPh\u00f3ng vi\u00ean c\u00f4ng ngh\u1ec7 c\u1ee7a Daily Mail s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i Samsung \u0111\u00e3 kh\u00f4i ph\u1ee5c c\u00e0i \u0111\u1eb7t g\u1ed1c v\u00e0 truy c\u1eadp t\u00e0i kho\u1ea3n Facebook m\u1edbi l\u1eadp. Sau hai ng\u00e0y n\u00f3i chuy\u1ec7n v\u00e0 th\u01b0\u1eddng xuy\u00ean nh\u1eafc \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a v\u1ec1 k\u1ef3 ngh\u1ec9 ch\u00e2u \u00c2u hay keo d\u00e1n s\u00e0n, v\u1eabn kh\u00f4ng c\u00f3 \u0111\u1ec1 xu\u1ea5t qu\u1ea3ng c\u00e1o \u0111\u00fang n\u00e0o \u0111\u01b0\u1ee3c \u0111\u01b0a ra.<\/p>\n
N\u0103m 2019, c\u00f4ng ty b\u1ea3o m\u1eadt di \u0111\u1ed9ng Wandera \u0111\u1eb7t hai smartphone c\u1ee7a Samsung v\u00e0 Apple trong m\u1ed9t ph\u00f2ng k\u00edn, b\u1eadt \u0111o\u1ea1n c\u00e1c h\u1ed9i tho\u1ea1i v\u1ec1 th\u1ee9c \u0103n cho th\u00fa c\u01b0ng 30 ph\u00fat m\u1ed7i ng\u00e0y. Ba ng\u00e0y tr\u00f4i qua, h\u1ecd kh\u00f4ng nh\u1eadn v\u1ec1 b\u1ea5t k\u1ef3 qu\u1ea3ng c\u00e1o li\u00ean quan. Tr\u00ean hai thi\u1ebft b\u1ecb c\u0169ng kh\u00f4ng c\u00f3 d\u1ea5u hi\u1ec7u n\u00e0o v\u1ec1 vi\u1ec7c thi\u1ebft b\u1ecb t\u1ef1 \u0111\u1ed9ng g\u1eedi d\u1eef li\u1ec7u l\u00ean \u0111\u00e1m m\u00e2y.<\/p>\n